Allie is a freelance copywriter & creative director based in Brooklyn, New York․


ABOUT  CONSULTING  ₊⊹CONTACT

Clients

My work has been featured in…

꩜ Consulting

꩜ Consulting

Copywriting & Creative Dev across all channels–tv, out-of-home, social, stunts, digital, packaging, print, & retail.

Brand Tone of Voice
+ Positioning that’s ownable & orginal.

Content Strategy that solves business problems & drives sales.

EXPERIENCE

OLIPOP / 2023 - 2024
Freelance Creative Director

Erich & Kallman / 2019 - 2021
Copywriter, Associate Creative Director

Goodby, Silverstein, & Partners / 2018 - 2019
Copywriter

72andSunny / 2017
Copywriting Intern

Uber / 2016
Copywriting Intern

EDUCATION

VCU Brandcenter / 2018
Master’s in Copywriting, Branding, & Advertising

Virginia Tech / 2012
Bachelor’s in English Literature

Hi, I’m Allie<3 I’m from Richmond, Virginia. Now I’m a freelance writer and creative director based in Brooklyn, New York. You can see some of my work here.

Or say hi at allieraecarr@gmail.com

ABOUT

Awards etc.

⭑ Gold Clio - Entertainment, Disney+ Super Bowl
⭑ Silver Clio - Entertainment, Disney+ Super Bowl
⭑ Silver Clio - Copywriting, Disney+ Brand Spot
⭑ Silver Clio - Television/Streaming, Disney+ Disney+ Brand Spot

⭑ 3x Small Agency of the Year - Erich & Kallman, 2023, 2021, 2019
⭑ Ad Age A-List - Erich & Kallman, 2021
⭑ Shoot Publicity’s Most Viewed Videos of the Year (#1), Oxigen Water
⭑ Shoot Publicity’s Top Spot of the week, Disney+ Disney+ Brand Spot
Best Performing Commercial at The Oscars, 2022, Lucid Motors
⭑ Ad Age Editor’s Pick - Disney+ Disney+ Brand Spot
Byrdie Press for the work I do with To Be Magnetic 
Adage press about my work with OLIPOP